The right words to launch your next chapter.
I write copy that gives solopreneurs clarity, credibility, and character — setting them up for takeoff.
You have done amazing things in your career.
You’ve been a leader. A changemaker. A mentor.
You’ve been going, going, going. For decades.
But something in you has changed.
And now, you’re ready to take the leap.
To do that-thing-you’re-really-good-at.
But this time, working for yourself.
It’s exhilarating.
It’s freeing.
It’s scary as hell.
Especially when you think about putting it all into words.
Right now, it’s an idea swirling in your head.
A running google doc that never seems to end.
You need CLARITY.
A hook. A narrative. A pitch.
And it needs to be undeniably you.
Because that’s what your ideal clients will go crazy for.
And I’m here for it.
It all starts with your SUPERtruth™.
The ultimate way to position yourself and connect with your ideal clients. Your SUPERtruth™ is a written-for-you-and-only-you line that embodies who you are and how you can help people — in 8 words or less.
Your SUPERtruth™ will be:
STICKY
UNDERSTANDABLE
PITCH-WORTHY
EVER-SO-YOU
REPEATABLE
Once your SUPERtruth™ is established, we can bring your brand to life on your:
LinkedIn, Website, Bio, Pitch Decks, PR Materials, and more.
Oh hey,
I’m Deb Maltzman.
A Voice Whisperer (a.k.a. Copywriter) with 20+ years of experience working at NYC ad agencies — doing work for brands that made them both beloved and unignorable. Now I want to do the same for you.
Why?
Because as female solopreneurs, our businesses need (and deserve!) the same kind of clarity and boldness of our favorite brands. Can I get a hell yeah?
I’ve worked with many brands you know and love.
And now with these solopreneurs.
“I needed strong copy to set forth my coaching value prop and points of differentiation. I also didn’t want it to sound like the thousands of other coaching websites out there.”
Shira Goodman, Former CEO of Staples, Executive Coach, Board Member
It’s more than copy.
It’s confidence.
“I felt such discomfort in how to frame myself. Deb’s work gave me a hook, a way to feel confident. ‘Get Unstuck’ is the central narrative for my business, my foundation.”
Corey Penn, Former Chief of Staff, Wayfair, Executive Coach
“Deb worked her magic with words to get my very personal brand and mission into bold and confident statements. I felt heard, prioritized, and like a badass at the end of our work.”
Amanda Hazer, Former Director, Oscar Health, Next Quarter Coach for Women Athletes
“I was looking for a new voice for my brand and the work I do. Deb immediately told me what she felt I was missing, and set off to create just that.”
Claude Silver, Chief Heart Officer, Vayner Media
If you’re ready to:
📢 Do the thing you’ve always wanted to do
📢 Position yourself as an expert
📢 Bring clarity to your idea
📢 Leverage all your years of experience
📢 Start consulting, speaking, coaching
📢 Have confidence in your narrative